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Strategic and Business Planning


Business planning is necessary for company growth and success. Business plans provide companies with the tools to track growth, establish a budget and prepare for unforeseen changes in the market place. To optimize strategic business planning, businesses must clearly define company goals and conduct extensive research to properly understand industry trends.


A strategic plan will be more specific on how the company will go about achieving company goals but requires being honest about your company’s strength and weakness in meeting the needs of the industry. A strategic business plan can benefit companies of all sizes and can be a great advantage to small businesses. Small businesses may utilize the document to develop the strategies necessary to attract and retain the customers it needs to succeed. HARCON utilizes best practice methodologies such as the Balanced Scorecard Methodology and McKinsey’s 7 S Principles to facilitate strong, focused strategic planning frameworks for its clients